Volvo Penta

20 x 50

Objective

To create an open, welcoming space where visitors can see and experience Volvo's products, meet with dealers, Volvo specialists and observe products on the show floor. Private meeting spaces where dealers can meet during show hours.

Solution

Build within stevensE3's Exhibit Connections division, this exhibit was a rental solution utilized at the Toronto Boat Show helping to showcase various power plant equipment for the marine marketplace, while offering a private meeting space for dealers and sales reps to meet in a more private environment. Large lifestyle graphics depict thematic graphics across a huge backwall, and a demo unit allowing visitors a chance to try Volvo's famous IPS drives was set-up on the left side of the exhibit.